Microsoft storytelling amplified on social media
I played a key role in supporting Microsoft's "Why Microsoft" Twitter channel by generating compelling content with engaging illustrations. My responsibilities included crafting a wide range of social media posts designed to promote an array of Microsoft customer stories. As the project evolved, I took on a supervisory role, overseeing the creative direction and ensuring the quality and consistency of the content. This involved onboarding new designers, providing constructive feedback, and guiding them to elevate the overall quality of the content. Through this leadership, I helped maintain a high standard of creativity and effectiveness in our social media strategy.
Responsibilities
- Art direction
- Illustration
- Graphic design
- Brand development
- Writing
- Ideation
- Project management
